This is the first question to ask yourself. If you have found this blog then the chances are you think you may need a website but aren't sure. I am a big believer in the internet and how it can bring you business and increase brand awareness. But what if you don't need new business or want to improve brand awareness?
Imagine you have enough work on to fill your time and bring you the profits you want. Your business comes from word-of-mouth. You work from home, but always visit your customers. Now in this case: no, you probably don't need a website.
What if your target audience doesn't have access to a computer? Or won't use the internet? Again, you have no use for a website.
Outside of these exceptions though, I can't imagine what business wouldn't need a website. (Please add comments below if you can think of anything else!)
At the very minimum I would suggest making your contact details available online. This is almost considered common courtesy for both potential & existing customers, and while there are many directories that will list your details for you, remember you are more often than not surrounded by your competitors or companies with a very similar name. So why not make it easy for people to get in touch with you? They won't necessarily remember or comment on how easy it was, but they'll definitely remember if it took some time - or worse, they'll go elsewhere.
I can list plenty of reasons and uses for websites - but above all else, for most businesses, the key point has been made above.
.jpg){kind=logo}
Showing posts with label about us. Show all posts
Showing posts with label about us. Show all posts
Tuesday, 30 November 2010
Thursday, 25 November 2010
How we work
Hello - yes we are still alive! Just got a bit swept up by the work we've got on.
We had an enquiry this week that asked us about how we worked on a web project, so to get us back on track with our blog, I thought this would be a good place to start.
In the beginning...
It can be very easy in these times so focused on technology to nto take the time to actually meeti with and talk to people in person. We like to start any relationship with our clients by arranging a meeting to discuss the potential project over a cup of tea. You can't beat a free-flowing conversation to get to the nitty-gritty of a project, and it just isn't the same on the telephone or in email conversations.
You can also learn a lot about the people you are working with by meeting them in person - are you going to be able to work with them? Are you on the same 'wave-length'? Is there an edge or tone of voice that doesn't translate well in emails? The clothes they wear, the notebook they write in, are all clues to the type of person you're dealing with - and for us, help us to determine the type of website you may want.
So we do try to get a meeting first of all, this isn't intended as a 'hard sell' or imposition, but is an invaluable first step. Cost (as important as it is!) isn't the be all and end all and meeting in person helps you to see that we are ethical, honest people with your best interests at heart. As cliche as it is - if your website doesn't look good or do the job you need it doesn't reflect well on us!
Proposals & Specficiations
Once we have an idea of the project and your aims we will produce a proposal for you, outlining what we will do, this can cover basic design outlines, site structure, functionality - whatever detail you need to ensure that your website will be built the way you want.
We then ask you to sign an order form & pay a deposit. This means that you are happy with the cost for what we have proposed.
Design Concepts
Then its time for the fun bit! We will produce a design for your site, based on our discussions, your branding, and examples of websites that you like and don't like. We aim to get it right first time, but in case we don't we will listen to your feedback and implement the changes you want until we get it right. You don't need to sign off the design until you're happy with it. Oen thing worth mentioning here, is that we will use stock imagery and text as placeholders if we don't have your actual content and these can be changed when we build the actual site, so at this stage you aren't signing off the whole thing! Just the outline.
We'll ask you to sign a design acceptance form and to pay for the design work (unless other arrangements have been agreed.) Paying in stages helps you to split the cost so you're not paying for it all at once, and we have identified stages so for every payment you have something 'tangible' to show for it.
Building the site
As we build the website you'll have access to it at all times so you can see how we are getting on. This means that if you see something you're not happy with you can tell us sooner rather than later. This stage will vary based on the project. We will issue updates in phases for you to test, and will start nagging you for content, if you haven't already provided it!
It is at this stage we work on the accessibility and basic search engine optimisation, so that its built stright into the code of the site.
Payment stages will be identified in the proposal, if necessary.
Content
The sooner we get content, the sooner we can get it in the site. It can also help to influence the design of the site, for example, toning in colours with images you want to use, or making sure we have lots of space for text if you need it.
However, we can work with you to build you content if needs be. But that's a whole other blog post!
Testing
Testing is an important part of web development and, in an ideal world, should be done by as many people as possible. We test it as thoroughly as we can using a range of automated tools and manual checks. We have a number of web browsers, operating systems and devices ready for testing, but we do ask that you check too.
As hard as we try, we are not experts in every field and may mis-spell a technical term, an unusual name or abbreviation that won't be picked up by conventional spellcheckers.
When you are happy that the site is as you want it, it's time to....
Launch your site
This can be as simple as 'flicking a switch' or it can take a week or more - again this will be highlighted to you, so if you want a specific launch date we will do all we can to make sure this happens.
Your final payment will be due once the site is live and you're happy with it. We'll give you 2 weeks grace to spot any amendments needed, before any maintenance contracts or ad hoc support costs kick in.
The next steps depend on your ongoing support options.
So, there you have it. A quick run through of how we work. We are generally nice people and enjoy what we do. So give us a call to come and meet us in time for your next web project.
We had an enquiry this week that asked us about how we worked on a web project, so to get us back on track with our blog, I thought this would be a good place to start.
In the beginning...
It can be very easy in these times so focused on technology to nto take the time to actually meeti with and talk to people in person. We like to start any relationship with our clients by arranging a meeting to discuss the potential project over a cup of tea. You can't beat a free-flowing conversation to get to the nitty-gritty of a project, and it just isn't the same on the telephone or in email conversations.
You can also learn a lot about the people you are working with by meeting them in person - are you going to be able to work with them? Are you on the same 'wave-length'? Is there an edge or tone of voice that doesn't translate well in emails? The clothes they wear, the notebook they write in, are all clues to the type of person you're dealing with - and for us, help us to determine the type of website you may want.
So we do try to get a meeting first of all, this isn't intended as a 'hard sell' or imposition, but is an invaluable first step. Cost (as important as it is!) isn't the be all and end all and meeting in person helps you to see that we are ethical, honest people with your best interests at heart. As cliche as it is - if your website doesn't look good or do the job you need it doesn't reflect well on us!
Proposals & Specficiations
Once we have an idea of the project and your aims we will produce a proposal for you, outlining what we will do, this can cover basic design outlines, site structure, functionality - whatever detail you need to ensure that your website will be built the way you want.
We then ask you to sign an order form & pay a deposit. This means that you are happy with the cost for what we have proposed.
Design Concepts
Then its time for the fun bit! We will produce a design for your site, based on our discussions, your branding, and examples of websites that you like and don't like. We aim to get it right first time, but in case we don't we will listen to your feedback and implement the changes you want until we get it right. You don't need to sign off the design until you're happy with it. Oen thing worth mentioning here, is that we will use stock imagery and text as placeholders if we don't have your actual content and these can be changed when we build the actual site, so at this stage you aren't signing off the whole thing! Just the outline.
We'll ask you to sign a design acceptance form and to pay for the design work (unless other arrangements have been agreed.) Paying in stages helps you to split the cost so you're not paying for it all at once, and we have identified stages so for every payment you have something 'tangible' to show for it.
Building the site
As we build the website you'll have access to it at all times so you can see how we are getting on. This means that if you see something you're not happy with you can tell us sooner rather than later. This stage will vary based on the project. We will issue updates in phases for you to test, and will start nagging you for content, if you haven't already provided it!
It is at this stage we work on the accessibility and basic search engine optimisation, so that its built stright into the code of the site.
Payment stages will be identified in the proposal, if necessary.
Content
The sooner we get content, the sooner we can get it in the site. It can also help to influence the design of the site, for example, toning in colours with images you want to use, or making sure we have lots of space for text if you need it.
However, we can work with you to build you content if needs be. But that's a whole other blog post!
Testing
Testing is an important part of web development and, in an ideal world, should be done by as many people as possible. We test it as thoroughly as we can using a range of automated tools and manual checks. We have a number of web browsers, operating systems and devices ready for testing, but we do ask that you check too.
As hard as we try, we are not experts in every field and may mis-spell a technical term, an unusual name or abbreviation that won't be picked up by conventional spellcheckers.
When you are happy that the site is as you want it, it's time to....
Launch your site
This can be as simple as 'flicking a switch' or it can take a week or more - again this will be highlighted to you, so if you want a specific launch date we will do all we can to make sure this happens.
Your final payment will be due once the site is live and you're happy with it. We'll give you 2 weeks grace to spot any amendments needed, before any maintenance contracts or ad hoc support costs kick in.
The next steps depend on your ongoing support options.
So, there you have it. A quick run through of how we work. We are generally nice people and enjoy what we do. So give us a call to come and meet us in time for your next web project.
Tuesday, 5 January 2010
Here's to a great 2010
Hello, and welcome back to our blog. It's been a while since we posted for a number of reasons. Lack of planning & being pretty busy among them. But, following this tweet yesterday I am determined to stay on top of keeping the website up to date, including this blog and will be spending some time planning some great blog posts - including some guest bloggers!
2009 Highlights
Before we move on to 2010, here's a few 2009 highlights:
BSS celebrated 25 years in business, we celebrated our first year as Picseli & we launched a new division, The Document Management Company, following appointment as a Konica Minolta authorised dealer. I passed the Chartered Institute of Marketing's e-Marketing Award.
We met some lovely people, and launched websites for Village Homecare, Crimson Consultants, Vibe TV, Swansea Business Club and Morgan LaRoche, among others. Plus sponsored a website for the Llys Nini Animal Centre in Penllergaer.
The Way Ahead
So, here's to a great 2010! With a more positive atmosphere (despite the snow), some great new projects and products in the pipeline!
So, if there's anything you would like to see being blogged about, fancy a spot as a guest blogger or have a web design related question please leave a comment or get in touch via twitter.
2009 Highlights
Before we move on to 2010, here's a few 2009 highlights:
BSS celebrated 25 years in business, we celebrated our first year as Picseli & we launched a new division, The Document Management Company, following appointment as a Konica Minolta authorised dealer. I passed the Chartered Institute of Marketing's e-Marketing Award.
We met some lovely people, and launched websites for Village Homecare, Crimson Consultants, Vibe TV, Swansea Business Club and Morgan LaRoche, among others. Plus sponsored a website for the Llys Nini Animal Centre in Penllergaer.
The Way Ahead
So, here's to a great 2010! With a more positive atmosphere (despite the snow), some great new projects and products in the pipeline!
So, if there's anything you would like to see being blogged about, fancy a spot as a guest blogger or have a web design related question please leave a comment or get in touch via twitter.
Monday, 6 April 2009
Elevator Pitch
I have been following Problogger's Blog for a while now, trying to pick up tips for a better blog.
Today is the start of his 31 Days to a Build a Better Blog Challenge (31DBBB), which I'll be following in an effort to keep this blog up to date and interetesting. We would appreciate any feedback on what is written, so please comment when you can.
Today's challenge is to come up with an elevator pitch for this blog. Which got me thinking about what this blog is about. It's to provide information on Picseli and what we're up to and to provide information on web design and all things web related. So do I need an elevator pitch for the blog or Picseli as a whole? I think both...so here goes:
Picseli's Elevator Pitch
We make customers smile with websites that bring in business.
Picseli's Blog Elevator Pitch
We help people with websites make the most of them, and help those without decide what they want to do with them.
I think it needs a bit of fine tuning, but we're getting there.
Today is the start of his 31 Days to a Build a Better Blog Challenge (31DBBB), which I'll be following in an effort to keep this blog up to date and interetesting. We would appreciate any feedback on what is written, so please comment when you can.
Today's challenge is to come up with an elevator pitch for this blog. Which got me thinking about what this blog is about. It's to provide information on Picseli and what we're up to and to provide information on web design and all things web related. So do I need an elevator pitch for the blog or Picseli as a whole? I think both...so here goes:
Picseli's Elevator Pitch
We make customers smile with websites that bring in business.
Picseli's Blog Elevator Pitch
We help people with websites make the most of them, and help those without decide what they want to do with them.
I think it needs a bit of fine tuning, but we're getting there.
Monday, 30 March 2009
A green website design company?
As part of our KTP project at Picseli, we are looking at streamlining our process so we can save time and money... and then pass these savings onto our customers. A part of this has included looking at the environmental or green issues associated with web design. But do customers actually seek out green companies? Is it a consideration when choosing a supplier?
According to CO2Stats.com: "People want websites they visit to be eco-friendly." So surely businesses should want eco-friendly websites and therefore look for a green web company. However, out of all of the customers I have met not one has asked about our environmental policy or how green our websites are. This has made me wonder though - what IS a green website?
What is a Green Website?
From my research a green website is one that either promotes environmentally friendly ideas or products, or that uses eco-friendly technologies or methods to reduce the site's carbon footprint. There is even talk of a new domain extension .eco (See article on Business Strata) for websites that are green.
Ways to make your website green include:
How we try to be a green web design company
While Picseli has only been going for 5 months, BSS has been around for 25 years and has a number of policies in place to become environmentally friendly. BSS are currently aiming to be recognised under the Green Dragon Standard. Our policies include:
According to CO2Stats.com: "People want websites they visit to be eco-friendly." So surely businesses should want eco-friendly websites and therefore look for a green web company. However, out of all of the customers I have met not one has asked about our environmental policy or how green our websites are. This has made me wonder though - what IS a green website?
What is a Green Website?
From my research a green website is one that either promotes environmentally friendly ideas or products, or that uses eco-friendly technologies or methods to reduce the site's carbon footprint. There is even talk of a new domain extension .eco (See article on Business Strata) for websites that are green.
Ways to make your website green include:
- Print friendly pages - when someone prints out a page from your website, make sure they don't use excessive amounts of paper and ink. A style sheet for printers will ensure that only the useful information is printed.
- Be Green Certified - CO2Stats.com helps to make your website carbon neutral.
- Have a quick to download website - makes sure that visitors aren't wasting power waiting for a slow website to download.
- Keep consistent navigation - reduces wasted energy while visitors browse through your website trying to find information.
How we try to be a green web design company
While Picseli has only been going for 5 months, BSS has been around for 25 years and has a number of policies in place to become environmentally friendly. BSS are currently aiming to be recognised under the Green Dragon Standard. Our policies include:
- Recycling paper & plastics.
- Recycling or resuing all computer equipment & hardware.
- Returning used ink cartridges and toners.
- Reducing the amount we print & ensuring both sides of paper are used.
- Using scrap paper for notes and scribbling.
- Ensuring all non essential equipment is turned off at the end of the day or when not in use.
- When possible we use emails & phone calls to cut down on unnecessary travel.
- And we focus on digital documentation to reduce paper wastage.
Friday, 13 March 2009
The plumbers tap...
Like the plumber's tap that always drips, the web developers website doesn't get updated. The good news, I suppose, is that we have been busy and finding the time to suitably research a good blog post has not been available, so we decided that instead of writing useless posts we would wait until we had something useful to say. The problem with that however, is getting back into it.
No apologies
So, this is me getting back into blogging, with a promise to dedicate more time to it. I read on a blog somewhere (apologies if it's yours!) that bloggers shouldn't apologise for a lack of posting, so I won't.
What we've been up to
Here's a quick update on what we've been working on. Phase 1 of Vibe TV is live and our developers are working hard to add some super advanced functionality to the content management system. The new Swansea Business Club website is being built using Wordpress and will be live on March 27. The Llys Nini Aninal Centre's website is in development. iStar Showreel is also being developed in DotNetNuke. Some new designs are being done, but I can't say much about them yet and we've sent lots of proposals out - so fingers crossed!
No apologies
So, this is me getting back into blogging, with a promise to dedicate more time to it. I read on a blog somewhere (apologies if it's yours!) that bloggers shouldn't apologise for a lack of posting, so I won't.
What we've been up to
Here's a quick update on what we've been working on. Phase 1 of Vibe TV is live and our developers are working hard to add some super advanced functionality to the content management system. The new Swansea Business Club website is being built using Wordpress and will be live on March 27. The Llys Nini Aninal Centre's website is in development. iStar Showreel is also being developed in DotNetNuke. Some new designs are being done, but I can't say much about them yet and we've sent lots of proposals out - so fingers crossed!
Subscribe to:
Posts (Atom)